Customer Mania! It's Never Too Late to Build a Customer-Focused Company

Description:

Uses the success of the world's largest restaurant chain to explain how a company of any size can develop a unified, people first, customer-oriented approach to doing business.

subjects: Administración,  Servicio al cliente,  Customer services,  Management,  Customer relations,  Organizational behavior,  Leadership,  Business, handbooks, manuals, etc.,  Case studies,  Yum! Brands (Firm)