An edition of The guru guide to marketing (2002)
The guru guide to marketing
a concise guide to the best ideas from today's top marketers
By Joseph H. Boyett
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Publish Date
2003
Publisher
John Wiley & Sons
Language
eng
Pages
252
Description:
Discusses the newest marketing concepts. The Guru name is synonymous with expert, candid advice. The Guru format provides an easy reference to a wide range of ideas and practices.
subjects: Marketing, Business, Nonfiction, Marketing., Advertising, Sales promotion, BUSINESS & ECONOMICS, General, Distribution