Deception In The Marketplace
An edition of Deception In The Marketplace (2008)
By Boush
Publish Date
February 15, 2008
Publisher
Psychology Press
Language
eng
Pages
241
Description:
subjects: Marketing, Deceptive advertising, Consumer protection, Persuasion (Psychology), Overreding, Misleiding, Publicité mensongère, Consommateurs, Protection, BUSINESS & ECONOMICS, Advertising & Promotion