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View Strategic writing By Marsh, Charles,Charles Marsh,David W. Guth,Bonnie Poovey Short
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Strategic writing

By Marsh, Charles,Charles Marsh,David W. Guth,Bonnie Poovey Short

View Creative strategy in advertising By A. Jerome Jewler,Bonnie L. Drewniany
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Creative strategy in advertising

By A. Jerome Jewler,Bonnie L. Drewniany

View Hey, Whipple, squeeze this By Luke Sullivan
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Hey, Whipple, squeeze this

By Luke Sullivan

View Copywriting for the Electronic Media By Milan D. Meeske
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Copywriting for the Electronic Media

By Milan D. Meeske

View Advertising copywriting By Philip Ward Burton
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Advertising copywriting

By Philip Ward Burton

View Content is king By David Mill
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Content is king

By David Mill

View How to write a good advertisement By Victor O. Schwab
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How to write a good advertisement

By Victor O. Schwab

View Making type work By Benjamin Sherbow
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Making type work

By Benjamin Sherbow

View Making ads pay By John Caples
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Making ads pay

By John Caples

View Strategic Writing By Marsh, Charles
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Strategic Writing

By Marsh, Charles

View Persuasive copywriting By Andy Maslen
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Persuasive copywriting

By Andy Maslen

View Breakthrough advertising By Eugene M. Schwartz,Eugene Schwartz,eugene m. schwartz,Eugène Schwartz
Cover of Breakthrough advertising by eugene m. schwartz,eugene schwartz,eugene m. schwartz,eugène schwartz

Breakthrough advertising

By Eugene M. Schwartz,Eugene Schwartz,eugene m. schwartz,Eugène Schwartz

View Hey, Whipple, squeeze this By Luke Sullivan
Cover of Hey, Whipple, squeeze this by luke sullivan

Hey, Whipple, squeeze this

By Luke Sullivan

View Gabay's Copywriting Compendium By Jonathan Gabay
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Gabay's Copywriting Compendium

By Jonathan Gabay

View Gabay's Copywriters' Compendium By Jonathan Gabay

Gabay's Copywriters' Compendium

Gabay's Copywriters' Compendium

By Jonathan Gabay

View Industrial Advertising Copy (RLE Marketing) By R. Bigelow Lockwood

Industrial Advertising Copy (RLE Marketing)

Industrial Advertising Copy (RLE Marketing)

By R. Bigelow Lockwood

View Win with Lynne By Lynne Suzanne
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Win with Lynne

By Lynne Suzanne

View Fundamentals of copy & layout By Albert C. Book
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Fundamentals of copy & layout

By Albert C. Book

View Net Words By Nick Usborne
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Net Words

By Nick Usborne

View Advertising writing By W. Keith Hafer,Gordon E. White,W.Keith Hafer
Cover of Advertising writing by w. keith hafer,gordon e. white,w.keith hafer

Advertising writing

By W. Keith Hafer,Gordon E. White,W.Keith Hafer

View Advertising, subjectivity, and the nineteenth-century novel By Sara Thornton
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Advertising, subjectivity, and the nineteenth-century novel

By Sara Thornton

View The Advertising Concept Book By Pete Barry
Cover of The Advertising Concept Book by pete barry

The Advertising Concept Book

By Pete Barry

View Web Copy That Sells By Maria Veloso
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Web Copy That Sells

By Maria Veloso

View Masters of Advertising Copy (RLE Marketing) By J. George Frederick

Masters of Advertising Copy (RLE Marketing)

Masters of Advertising Copy (RLE Marketing)

By J. George Frederick