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Advertising, the uneasy persuasion

By Michael Schudson

The advertising handbook

By Sean Brierley

Whistleblowing

By Roberta Ann Johnson

Praxiswissen Anzeigenverkauf

By Thorsten Szameitat

Erfassung des Wohnungsangebotes

By Karl Czasny

The comprehension and miscomprehension of print communications

By Jacob Jacoby

An introduction to some ethical problems of modern American advertising

By Garrett, Thomas M.