Tomeki

Explore Books on
psychological aspects of television advertising

1-8 of 8 Books

View Validating a dial-turning instrument for real-time measurement of affective and evaluative responses to advertising By Michel Tuan Pham

Validating a dial-turning instrument for real-time measurement of affective and evaluative responses to advertising

Validating a dial-turning instrument for real-time measurement of affective and evaluative responses to advertising

By Michel Tuan Pham

View El espot publicitario By Jesús González Requena,Amaya Ortiz De Zarate

El espot publicitario

El espot publicitario

By Jesús González Requena,Amaya Ortiz De Zarate

View Amerykański mit polski konsument czyli Reklamowe oblicza Ameryki By Jolanta Szymkowska-Bartyzel

Amerykański mit polski konsument czyli Reklamowe oblicza Ameryki

Amerykański mit polski konsument czyli Reklamowe oblicza Ameryki

By Jolanta Szymkowska-Bartyzel

View Hanʼgukchŏk kwanggo e taehan kamjŏng panŭng yoin kwa kŭ hyokwa yŏnʼgu By Hyo-chʻang Kim

Hanʼgukchŏk kwanggo e taehan kamjŏng panŭng yoin kwa kŭ hyokwa yŏnʼgu

Hanʼgukchŏk kwanggo e taehan kamjŏng panŭng yoin kwa kŭ hyokwa yŏnʼgu

By Hyo-chʻang Kim

View Reklâm ve geleneksel imgeler By Sedat Şimşek

Reklâm ve geleneksel imgeler

Reklâm ve geleneksel imgeler

By Sedat Şimşek

View Publicidad, mixtificación y adolescencia By Francesc Marcé i Puig

Publicidad, mixtificación y adolescencia

Publicidad, mixtificación y adolescencia

By Francesc Marcé i Puig

View Consumer recall of brand and product class under conditioning of music from television commercials By Mikael Paltschik

Consumer recall of brand and product class under conditioning of music from television commercials

Consumer recall of brand and product class under conditioning of music from television commercials

By Mikael Paltschik

View Insertwirkungen im Werbefernsehen By Krauss, Wolfgang.

Insertwirkungen im Werbefernsehen

Insertwirkungen im Werbefernsehen

By Krauss, Wolfgang.