An edition of Selling luxury (2009)
Selling luxury
connect with affluent customers, create an atmosphere of beauty and impeccable service, and close the sale : lessons from Cartier, Lexus, the Four Seasons, Piaget, Dior, Moet-Hennessy, and other luxury brands
By Robin Lent
Publish Date
2009
Publisher
John Wiley,Wiley
Language
eng
Pages
176
Description:
Praise for Selling Luxury "Genevieve and Robin have brought together their talents to create a book that gives all Sales Ambassadors the fundamentals in selling and building customer loyalty." --Hamida Belkadi, CEO, De Beers Diamond Jewellers, USA "Selling Luxury is filled with ways of exceeding each client's expectations through offering a service that surprises and delights." --Aaron Simpson, Group Executive Chairman, Quintessentiall What does it take to sell high-end luxury creations to the richest clients in the world? In Selling Luxury, Robin Lent and Genevieve Tour, with thirty years of combined experience, share their savoir-faire. You'll also pick up tips from multi-million dollar luxury sales professionals who will help you understand the complexities of the universe of luxury. Selling Luxury will show you how a salesperson can acquire Sales Ambassador status by offering the impeccable service associated with the world's most prestigious brands.