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Mud, Sweat and Beers

A Cultural History of Sport and Alcohol (Global Sport Cultures)

By Tony Collins,Tony Collins,Wray Vamplew

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Publish Date

May 1, 2002

Publisher

Berg Publishers

Language

eng

Pages

224

Description:

From hooliganism to commerce, from advertising and sponsorship to health and fitness, if there is one thing that brings athletes, fans and financial backers together it must be beer. This cultural history of drinking and sport examines the roles masculinity, class and regional identity play in alcohol consumption at a broad range of matches, races, courses and competitions.