An edition of Join the conversation (2008)

Join the conversation

how to engage marketing-weary consumers with the power of community, dialogue, and partnership

By Joseph Jaffe

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Publish Date

2008

Publisher

John Wiley & Sons, Inc.

Language

eng

Pages

Description:

subjects: Business communication, Relationship marketing, Customer relations, Marketing, Kundenmanagement, Kundenbindung, Marketing stratégique, Consommateurs, Attitudes