Cover of Marketing the revolution

An edition of Marketing the revolution (2002)

Marketing the revolution

the new anti-capitalism and the attack upon corporate brands

By Michael Mosbacher

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Publish Date

2002

Publisher

Social Affiars Unit

Language

eng

Pages

85

Description:

subjects: Brand name products, Capitalism, Globalization, Marketing, Moral and ethical aspects, Moral and ethical aspects of Capitalism, Moral and ethical aspects of Globalization, Radicalism, Branding (Marketing)