An edition of Marketing Moves (2002)
A New Approach to Profits, Growth & Renewal
By Philip Kotler
Publish Date
March 7, 2002
Publisher
Harvard Business School Press
Language
eng
Pages
210
Description:
subjects: Marketing, Mercadotecnia, Dirección y administración, Mercadotecnia en internet, Management, Internet marketing, Telemercadeo, Innovations technologiques, Telemarketing, Planification stratégique, Administración, Gestion, Télémarketing