Eyetracking web usability

Description:

Based on one of the largest studies of eyetracking usability in existence used rigorous methodology and eyetracking technology to analyze 1.5 million instances where users look at Web sites. Their findings will help designers, software developers, writers, editors, product managers, and advertisers understand how the human eyes interact with Web sites and what will significantly improve user experience.-- Publisher info.

subjects: Testing,  Web sites,  Evaluation,  Design,  User interfaces (Computer systems),  Applications of Computing,  World Wide Web (WWW),  Computers,  Computer - Internet,  Computer Books: Web Publishing,  Internet - World Wide Web,  Computers / Internet / World Wide Web,  Internet - Web Site Design,  Web sites, design,  Benutzerfreundlichkeit,  Blickverhalten,  Visuelle Wahrnehmung,  Web-Seite