An edition of Taken for a ride (2000)
Taken for a ride
how Daimler-Benz drove off with Chrysler
By Bill Vlasic
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Publish Date
2000
Publisher
W. Morrow
Language
eng
Pages
372
Description:
"Reveals the unsuccessful attempt to take over Chrysler by its biggest shareholder, the reclusive billionaire Kirk Kerkorian, and its legendary retired CEO, Lee Iacocca. Their startling grab for the smallest of Detroit's Big Three automakers sparked secret talks between Chrysler and Daimler on a massive joint venture. The first deal collapsed, but it set the stage for the final, intense negotiations between Chrysler chairman Robert Eaton and Daimler chairman Jurgen Schrempp." -- Jacket.