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Cover of A big life in advertising

A Big Life in Advertising

By Mary Wells Lawrence

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Publish Date

May 7, 2002

Publisher

Knopf

Language

eng

Pages

314

Description:

A personal portrait of American advertising from the 1950s through the 1980s follows the author's career, describing some of her campaigns and her role as the first female CEO with a company on the New York Stock Exchange.