An edition of Wharton Executive Education Customer Centricity Essentials (2011)
Wharton Executive Education Customer Centricity Essentials
What It Is, What It Isn't, and Why It Matters
By Peter Fader
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Publish Date
2011
Publisher
Wharton School Press
Language
eng
Pages
128
Description:
subjects: Marketing, Consumers, Kundenorientierung, Business