An edition of Imagewirkungen von Eventmarketing (2003)
Imagewirkungen von Eventmarketing
Entwicklung eines ganzheitlichen Messansatzes
By Jan Drengner
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Publish Date
Nov 25, 2008
Publisher
Drengner Jan,Gabler Verlag
Language
-
Pages
293
Description:
subjects: Event-Marketing, Werbewirkung, Schätzung, Beeldvorming, Firmenimage, Marketing, Image, Deutschland, Unternehmen, Theorie, Economics