An edition of Michael Jackson, Inc (2014)
Michael Jackson, Inc
the rise, fall and rebirth of a billion-dollar empire
By Zack O'Malley Greenburg
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Publish Date
2014
Publisher
Atria Books
Language
eng
Pages
304
Description:
Chronicles the rise and fall of Michael Jackson's billion-dollar business, revealing how his pioneering merchandising practices and savvy investment strategies reshaped the monetization of fame while paving the way for future artists.