UX strategy

Description:

"User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative digital products that people want"--Back cover.

subjects: User-centered system design,  Web sites,  Design,  Human-computer interaction,  User interfaces (Computer systems),  Mathematics,  User interfaces (computer systems),  Gebruikersinterfaces,  Gebruikersvriendelijkheid,  Strategie