An edition of McQuail's Mass Communication Theory (2010)
McQuail's Mass Communication Theory
By Denis McQuail
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Publish Date
2010
Publisher
SAGE Publications, Limited
Language
eng
Pages
632
Description:
A new edition of the pre-eminent text in mass communication theory. Nothing else in the field is as comprehensive, as authoritative, or as popular. The market leader by some distance.
subjects: Mass media, Informationstheorie, Massenmedien, Massenkommunikation, Theorie, Médias, Communication, Information, Théorie de l', Philosophie, Publics, Masskommunikation, Teori, filosofi, Massmedia, Information theory, Philosophy, Audiences, Mass media--philosophy, Mass media--audiences, P90 .m35 2010, 302.2301, Ap 13500