Celebrity Fans and Their Consumer Behaviour

An edition of Celebrity Fans and Their Consumer Behaviour (2018)

Celebrity Fans and Their Consumer Behaviour

Autoethnographic Insights into the Life of a Fan

By Markus Wohlfeil

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Publish Date

2018

Publisher

Taylor & Francis Group

Language

eng

Pages

216

Description:

subjects: Consumer behavior, Fans (persons), Celebrities, Marketing, Fans (Persons), Psychology, Consommateurs, Comportement, Célébrités, POLITICAL SCIENCE, Public Policy, Cultural Policy, SOCIAL SCIENCE, Anthropology, Cultural