EDLP versus hi-lo pricing strategies in retailing

An edition of EDLP versus hi-lo pricing strategies in retailing (2014)

EDLP versus hi-lo pricing strategies in retailing

literature review and empirical examinations in the German retail market

By Sabine El Husseini

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Publish Date

2014

Publisher

PL, Academic Research

Language

eng

Pages

127

Description:

subjects: Retail trade, Pricing, Retail trade, europe, Pricing, europe

Places: Germany