An edition of How to win the Hispanic gold rush (2003)
How to Win The Hispanic Gold RushTM
Critical Cultural, Demographic, Marketing, and Motivational Factors
By Francisco J. Valle,Judy M. Mandel
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Publish Date
October 8, 2003
Publisher
iUniverse, Inc.
Language
eng
Pages
112
Description:
subjects: Hispanic American consumers, Consumer behavior, Target marketing
Places: United States