Cover of Managing imitation strategies

An edition of Managing imitation strategies (1994)

Managing imitation strategies

how later entrants seize markets from pioneers

By Steven P. Schnaars

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Publish Date

1994

Publisher

Free Press,Maxwell Macmillan Canada,Maxwell Macmillan International

Language

eng

Pages

299

Description:

subjects: Economic aspects, Economic aspects of Technological innovations, Entrepreneurship, Marketing, Technological innovations, Innovatiediffusie, Technische vernieuwing, Imitation, Technological innovations, economic aspects