Basics Design

Description:

Basics Design: Format discusses the issue of physical dimension as a cornerstone of graphic design. Often overlooked due to its utilitarian nature, the size and shape of a product is nevertheless a key aspect of its eventual impact. The book demonstrates how a creative approach to format selection and a careful consideration of presentation space can produce dramatic results, within all print and digital media. It examines established format standards and, with the aid of fully-illustrated examples, suggests how thoughtful application of pre-existing models can add an extra dimension to design. Format represents the physical point of contact with the user; affecting how we receive a design's printed or online information. Basics Design: Format provides a detailed guide to its successful implementation for students and professionals alike.

subjects: Graphic arts,  Books,  Format,  Periodicals,  Pamphlets,  Design,  Graphic design (Typography),  Arts graphiques,  Livres,  Périodiques,  Brochures,  Mise en pages,  Graphic design,  Computers