Bringing geographical information systems into business

Description:

"Over the last few years, Geographical Information Systems (GIS) have become less expensive and easier to use, and the tremendous potential of GIS to boost business productivity is finally being realized. Incorporating the latest developments in GIS technology and applications, this book explores what GIS has to offer companies in many different areas of industry today and how it can be successfully integrated into existing business operations."--BOOK JACKET.

subjects: Data processing,  Decision support systems,  Marketing research,  Business,  Management information systems,  Geographic information systems,  Research,  Datorgrafik,  Geografische informatiesystemen,  Informatique,  Base de donnees,  Geoinformationssystem,  Management informatiesystemen,  Gestion d'entreprise,  Commerce,  Electronic Data Processing,  Affaires,  Recherche,  Marketing,  Systèmes d'information géographique,  Systèmes d'aide à la décision,  Systèmes d'information de gestion,  Business, research