

An edition of Successful gaijin in Japan (1995)
how foreign companies are making it in Japan
By Nagami Kishi,David W. Russell
Publish Date
1996
Publisher
NTC Business Books
Language
eng
Pages
353
Description:
As Nagami Kishi and David Russell chronicle in Successful Gaijin in Japan: How Foreign Companies Are Making It in Japan, many companies attempting to break into the so-called "closed markets of Japan" have been very successful - some beyond their wildest dreams. The authors provide detailed profiles of 15 non-Japanese companies from all over the world that have successfully broken into the Japanese market. Successful Gaijin in Japan: How Foreign Companies Are Making It in Japan gives you the insights developed from the hard-won experience of companies that have learned how to succeed in one of the world's most important markets.
subjects: Foreign Corporations, International business enterprises, Management, Success in business, Case studies, Business strategy, International business, International trade, International - General, International Marketing, Business / Economics / Finance, Business/Economics, Japan, Exports & Imports, Corporations, Foreign
Places: Case studies, Japan