Cover of Children as consumers

An edition of Children as consumers (1964)

Children as consumers

insights and implications

By James U. McNeal

0 (0 Ratings)

1 Want to read0 Currently reading0 Have read

1 Want to read0 Currently reading0 Have read

Publish Date

1987

Publisher

Lexington Books

Language

eng

Pages

211

Description:

subjects: Young consumers, Youth as consumers, Television advertising and children, Child consumers, Publicité télévisée et enfants, Jeunes consommateurs, Consumers

Places: United States