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Cover of Research methods for business

Research methods for business

a skill-building approach

By Uma Sekaran

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Publish Date

2000

Publisher

J. Wiley

Language

eng

Pages

450

Description:

Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.