Impact of advertising on the competitive structure of the media
An edition of Impact of advertising on the competitive structure of the media (1990)
with a special analysis of advertising of automobiles, beer, wine, tobacco, and liquor
By William Lilley
Publish Date
1990
Publisher
Leadership Council on Advertising Issues
Language
eng
Pages
101
Description:
subjects: Broadcast advertising, Broadcasting, Costs, Social aspects of Broadcasting
Places: United States