Piercing the PR Shield: Aleatory Intervention as a Method for Disrupting Narrative Control in Qualitative Interviewing

By Finbarre Snarey

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Publish Date

02/01/2026

Publisher

Zenodo

Language

Pages

Description:

A methodological working paper proposing Aleatory Intervention as a qualitative interviewing technique designed to disrupt rehearsed public relations narratives. The paper draws on case studies from creative and cultural interviews to demonstrate how randomness can produce more authentic discourse.

subjects: Interviewing in journalism, Media Studies, Public relations, Research methodology, Tarot (divination)

People: Finbarre Snarey

Places: United Kingdom

Times: 2020s