

An edition of Best Practice (1999)
process innovation management
By Mohamed Zairi
Publish Date
1999
Publisher
Butterworth-Heinemann
Language
eng
Pages
423
Description:
Bringing together practitioners and researchers in this field, this book highlights best practice in business innovation. The book uses real-life examples from major companies such as Kodak, Nissan, Exxon, Lever Brothers and Ford Motors.