An edition of Selling the smokeless society (1987)
Selling the smokeless society
56 evaluated mass media programs and campaigns worldwide
By Brian R. Flay
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Publish Date
1987
Publisher
American Public Health Association
Language
eng
Pages
149
Description:
subjects: Advertising, Behavior modification, Cigarettes, Evaluation Studies, Health education, Health promotion, Mass media, Methods, Prevention, Prevention & control, Smoking, Smoking Prevention, Education sanitaire, Health Promotion, Tabagisme, Medias, Nichtrauchen, Evaluation Studies as Topic, Internationaler Vergleich, Werbekampagne, Modification du comportement