

An edition of Subliminal persuasion (2008)
Influence & Marketing Secrets They Don't Want You To Know
By Dave Lakhani
Publish Date
April 18, 2008
Publisher
Wiley
Language
eng
Pages
176
Description:
If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone, it's about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.