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advertising political

The hidden persuaders

By Vance Packard

Political advertising in the United States

By Erika Franklin Fowler

Air wars

By Darrell M. West

Negative political advertising

By Karen S. Johnson-Cartee

Political Campaigning in Referendums

By Holli A. Semetko

American constitutional law

By Donald P. Kommers

Routledge Handbook of Political Advertising

By Christina Holtz Bacha,Marion R. Just

Film Propaganda and American Politics

By James Combs,Sara T. Combs

Do political campaigns matter?

By Farrell, David M.,Rüdiger Schmitt-Beck

Going negative

By Stephen Ansolabehere,Shanto Iyengar

Television and Political Advertising : Volume Ii

By Frank Biocca

The spot

By Edwin Diamond,Stephen Bates

Winning Elections with Political Marketing

By Philip J. Davies

Packaging the presidency

By Kathleen Hall Jamieson

Relational Political Marketing in Party-Centred Democracies

By Helene P. M. Johansen

Campaign advertising and American democracy

By Michael M. Franz,Paul B. Freedman,Kenneth M. Goldstein,Travis N. Ridout

The Race to 270

By Daron R. Shaw

Choices and Changes

By Michael M. Franz

Political Propaganda, Advertising, and Public Relations

By Samet Kavoğlu,Meryem Salar

Mudslingers

By Kerwin C. Swint

Advertising and society

By Carol J. Pardun

Shopping for Votes

By Susan Delacourt

Campaign communication and political marketing

By Philippe J. Maarek

A Functional Analysis Of Political Television Advertisements

By William L. Benoit