1-24 of 73 Books
Alternate Reality Games
Alternate Reality Games
By Stephanie Janes
Co-Creation, Innovation and New Service Development
Co-Creation, Innovation and New Service Development
By Jedrzej Czarnota
Interactive Marketing
Interactive Marketing
By Christopher Miles

Advertising, Promotion, and New Media
By Marla R. Stafford

Secrets of social media marketing
By Paul Gillin

e-shock ;the electronic shopping revolution
By Michael De Kare-Silver

Adobe Experience Manager Quick-Reference Guide
By Shane Closser
Strategic Social Media
Strategic Social Media
By Michelle Honald,Kelli Matthews

Designing interactive strategy
By Richard Normann
Consumer intention to adopt interactive teleshopping
Consumer intention to adopt interactive teleshopping
By Mary Ann Eastlick

Cybermarketing
By Edward Forrest,Richard Mizerski

Reinventing interactive and direct marketing
By Stan Rapp