1-24 of 40 Books

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
By Terence A. Shimp

The Boomer's Ultimate Guide to Social Media Marketing
By Kalynn Amadio

S.U.R.E.-Fire Direct Response Marketing
By Russell M. Kern,Russell Kern

Database marketing and direct mail
By Robin Fairlie

All consumers are not created equal
By Garth Hallberg

Creative strategy in direct marketing
By Susan K. Jones

Selling to a segmented market
By Chester A. Swenson

Direct and Database Marketing
By Graeme McCorkell

Direct marketing, direct selling, and the mature consumer
By James R. Lumpkin

The Handbook of International Direct and E-Marketing
By Ivan Hodac

Ouvrez vite! Faites la bonne offre, au bon client, au bon moment
By Alain Samson

Le marketing direct international
By Manfred Krafft
La vente par correspondance et par catalogue
La vente par correspondance et par catalogue
By Canada. Direction des industries de services de distribution.
Le guide du marketing direct
Le guide du marketing direct
By Jean-Louis Ferry