Explore Books on
mass media and business

The Media Handbook

By Helen Katz

Media Relations

By Jane Johnston

Branding New York

By Miriam Greenberg

Advertising and new media

By Christina Spurgeon

Free market missionaries

By Sharon Beder

Understanding the Business of Global Media in the Digital Age

By Micky Lee,Dal Yong Jin

Media Relations Measurement

By RALF LEINEMANN,Elena Baikaltseva

Mediating the Tourist Experience

By Jo-Anne Lester,Caroline Scarles

Organizations and the media

By Josef Pallas,Lars Strannegård,Stefan Jonsson

Presentation Planning and Media Relations for the Pharmaceutical Industry

By John Lidstone

Get slightly famous

By Steven Van Yoder,Steven Yoder

Organize

By Timon Beyes,Lisa Conrad,Geert Lovink,Reinhold Martin,Ned Rossiter

The PR Crisis Bible

By Robin Cohn

Surviving the media jungle

By Dina Ross

In the news

By William Wray Carney

The media handbook

By Helen E. Katz

On deadline

By Carole Howard,Jim Rose,R Ribe,N Vidal,Rosi Jillett

Buzzmarketing

By Mark Hughes

Effective Media Relations

By Michael Bland,Alison Theaker

Make it rain!

By Areva Martin

John Clare's Guide to Media Handling

By John Clare

Bulletproof news releases

By Kay Borden

Media relations

By Allan Bonner

SPIN works!

By Robert Bray,Independent Media Institute