Management von Messebeteiligungen

Identifikation und Erklaerung messespezifischer Grundhaltungen auf der Basis einer empirischen Untersuchung

By Ralf Ueding

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Publish Date

2018

Publisher

Peter Lang International Academic Publishers

Language

Pages

342

Description:

subjects: Communication studies, Sales & marketing management, Project management, Production & quality control management, Exhibitions, Fairs, Management