Explore Books on
sales marketing management

Guide to producing a fashion show

By Judith C. Everett,Kristen K. Swanson

Marketing strategy

By Orville C. Walker,John Mullins,Jr., Harper W Boyd,Harper W. Boyd,Jean-Claude Larreche,Orville C., Jr. Walker,Harper W., Jr. Boyd

Strategic marketing

By David W. Cravens,Nigel Piercy

Hospitality marketing management

By Robert D. Reid,Reidr,Robert Reid,David C. Bojanic

Designing and delivering superior customer value

By Art Weinstein,William C. Johnson

Global marketing

By Warren J. Keegan,Mark C. Green,Mark Green

Aerospace marketing management

By Philippe Malaval,Christophe Bénaroya

Marketing and general practice

By Colin Gilligan,Robin Lowe

Marketing management

By Michael R. Czinkota,Masaaki Kotabe,David Mercer

Regulating Content on Social Media

By Corinne Tan

Competitive marketing strategy for Europe

By Linden Brown,McDonald, Malcolm.

Think marketing

By Martin Van Mesdag,Levitt

The one-day marketing plan

By Roman G Hiebing,Roman G., Jr. Hiebing,Scott W. Cooper,Roman G., Jr Hiebing

Problems in marketing

By Luiz Moutinho,Luiz A M Moutinho,Charles S Chien

Counterintuitive marketing

By Kevin J. Clancy,Peter C. Krieg

Creating customer value through strategic marketing planning

By E. J. Nijssen,Edwin J. Nijssen,Ruud T. Frambach

Steuerung von Markenportfolios

By Martin Koers

Marketing im liberalisierten Strommarkt

By Thomas Haller

Perry's Department Store

By Karen M. Guthrie,Cynthea W. Pierce

The Secrets of Word-Of-Mouth Marketing

By George Silverman

Examining the Role of Well-Being in the Marketing Discipline

By Pamela L. Perrewé,Peter D. Harms

Interne Kundenorientierung des Controlling

By Thomas Mosiek

Die Automobil-Kaufentscheidung

By Mark Unger

Management von Messebeteiligungen

By Ralf Ueding