An edition of Why we buy (1999)
Why we buy
the science of shopping
By Paco Underhill
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Publish Date
1999
Publisher
Simon & Schuster
Language
eng
Pages
255
Description:
The science, mechanics, demographics, and dynamaics of shopping.
subjects: Recherche, Magasinage, Shopping, Marketing, Consommateurs, Comportement, Comportamiento del consumidor, Mercadeo, Consumer behavior, Marketing research, Investigaciones, Koopgedrag, Consumentengedrag, Wirtschaftspsychologie, Wirtschaftstheorie, Einkaufen, Marktforschung, Psychologie, Kaufverhalten, Verbraucherverhalten, New York Times reviewed, Hf5415.2 .u53 1999, 658.8/34