An edition of Swarm Branding (2009)
Swarm Branding
Markenfu hrung im Zeitalter von Web 2.0
By Stephan Sonnenburg
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Publish Date
2009
Publisher
VS, Verl. fu r Sozialwiss.
Language
ger
Pages
134
Description:
subjects: Markenpolitik, World Wide Web 2.0., Web 2.0, Kundenintegration, Markentransfer