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markenpolitik

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View Living the Brand By Nicholas Ind
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Living the Brand

By Nicholas Ind

View Advanced brand management By Paul Temporal
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Advanced brand management

By Paul Temporal

View Eating the big fish By Adam Morgan
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Eating the big fish

By Adam Morgan

View BRAND sense By Martin Lindstrom
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BRAND sense

By Martin Lindstrom

View Markenpolitik By Carsten Baumgarth
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Markenpolitik

By Carsten Baumgarth

View Markenpsychologie By Gert Gutjahr
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Markenpsychologie

By Gert Gutjahr

View Corporate Brand Management By Franz-Rudolf Esch,Torsten Tomczak,Joachim Kernstock,Tobias Langner
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Corporate Brand Management

By Franz-Rudolf Esch,Torsten Tomczak,Joachim Kernstock,Tobias Langner

View Tweening the Girl By Natalie Coulter
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Tweening the Girl

By Natalie Coulter

View 'Made in Germany' Champion Brands By Ugesh A. Joseph

'Made in Germany' Champion Brands

'Made in Germany' Champion Brands

By Ugesh A. Joseph

View Gimme! The Human Nature of Successful Marketing By John Hallward
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Gimme! The Human Nature of Successful Marketing

By John Hallward

View Strategic brand management By Richard Elliott,Larry Percy
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Strategic brand management

By Richard Elliott,Larry Percy

View Kapferer on luxury By Jean-Noël Kapferer
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Kapferer on luxury

By Jean-Noël Kapferer

View Brand Asset Management By Scott M. Davis
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Brand Asset Management

By Scott M. Davis

View Ingredient Branding By Philip Kotler,Waldemar Pfoertsch
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Ingredient Branding

By Philip Kotler,Waldemar Pfoertsch

View Handbuch Produktmanagement By Sönke Albers
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Handbuch Produktmanagement

By Sönke Albers

View Branded Spaces By Stephan Sonnenburg,Laura Baker
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Branded Spaces

By Stephan Sonnenburg,Laura Baker

View The connected customer By Stefan Wuyts
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The connected customer

By Stefan Wuyts

View Globalization, Culture, and Branding By C. Torelli
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Globalization, Culture, and Branding

By C. Torelli

View Brand Breakout By Nirmalya Kumar
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Brand Breakout

By Nirmalya Kumar

View Noise Control in Industry By Sound Research
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Noise Control in Industry

By Sound Research

View Handbook of Research in International Marketing By Subhash C. Jain
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Handbook of Research in International Marketing

By Subhash C. Jain

View Brand spirit By Hamish Pringle
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Brand spirit

By Hamish Pringle

View Brand Meaning By Mark Batey
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Brand Meaning

By Mark Batey

View (Re)inventing the brand By Jean-Noël Kapferer,Jean-Noel Kapferer,Jean-Nowl Kapferer
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(Re)inventing the brand

By Jean-Noël Kapferer,Jean-Noel Kapferer,Jean-Nowl Kapferer