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The Behavioural Economics of Brand Choice

By Gordon R. Foxall,Jorge M. Olivera-Castro,Teresa C. Schrezenmaier,Vistoria K. James

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Publish Date

November 27, 2007

Publisher

Palgrave Macmillan

Language

eng

Pages

292

1-4 of 4 Editions

Behavioral Economics of Brand Choice

View Behavioral Economics of Brand Choice
Behavioral Economics of Brand Choice

Language: eng

Published In: 2014

Publisher: Palgrave Macmillan

Behavioral Economics of Brand Choice

View Behavioral Economics of Brand Choice
Behavioral Economics of Brand Choice

Language: eng

Pages: 292

Published In: 2007

Publisher: Palgrave Macmillan

The behavioral economics of brand choice

View The behavioral economics of brand choice
The behavioral economics of brand choice

Language: eng

Pages: 292

Published In: 2007

Publisher: Palgrave Macmillan

The Behavioural Economics of Brand Choice

Language: eng

Pages: 250

Published In: November 27, 2007

Publisher: Palgrave Macmillan