An edition of Principles of service marketing and management (1999)
By Christopher H. Lovelock
Publish Date
2002
Publisher
Prentice Hall
Language
eng
Pages
425
Description:
subjects: Service industries, Marketing, Management, Dienstleistung, Commerciele dienstverlening, Service industries, management, Consumer industries - general & miscellaneous, Industry profiles - general & miscellaneous, Marketing services
Places: United States