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Cover of Consumer Psychology in a Social Media World

Consumer Psychology in a Social Media World

By Curtis P. Haugtvedt,Richard F. Yalch

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Publish Date

2015

Publisher

Taylor & Francis Group

Language

eng

Pages

292

Description:

subjects: Consumer behavior,  Social media,  Social aspects,  Internet marketing,  Marketing,  Sociala medier,  Marknadsföring via Internet,  Marknadsföring,  Sociala aspekter