An edition of Global perspectives in cross-cultural and cross-national consumer research (1996)

Global perspectives in cross-cultural and cross-national consumer research

By Ajay K. Manrai

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Publish Date

1996

Publisher

International Business Press

Language

eng

Pages

Description:

subjects: Cross-cultural studies, Attitudes, Consumentenonderzoek, Consumers, Etudes transculturelles, Consommateurs, Research, Consumer behavior, Études transculturelles, Recherche, Comportement