Contemporary Consumer Culture Theory

An edition of Contemporary Consumer Culture Theory (2017)

Contemporary Consumer Culture Theory

By John F. Sherry,Eileen M. Fischer

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Publish Date

2019

Publisher

Taylor & Francis Group

Language

eng

Pages

318

Description:

subjects: Consumer behavior, Marketing, Culture, Consumers' preferences, Consommateurs, Comportement, Préférences, BUSINESS & ECONOMICS, Industrial Management, Management, Management Science, Organizational Behavior