An edition of Sport Consumer Behaviour (2016)
Sport Consumer Behaviour
Marketing Strategies
By Daniel C. Funk,Kostas Alexandris,Heath McDonald
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Publish Date
2016
Publisher
Taylor & Francis Group,Routledge,Routledge, Taylor & Francis Group
Language
eng
Pages
348
Description:
subjects: Sports, marketing, Consumer behavior, Recreation, Sports, Marketing, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Marketing / General, SPORTS & RECREATION / General, Case studies, Consommateurs, Comportement, GAMES, Gambling, SPORTS & RECREATION, Business Aspects, Essays, History, Reference, TRAVEL, Special Interest