An edition of Transforming Relationship Marketing (2020)
Strategies and Business Models in the Digital Age
By Vanessa Ratten,Park Thaichon
Publish Date
2022
Publisher
Taylor & Francis Group,Routledge
Language
eng
Pages
160
Description:
subjects: Internet marketing, Marketing research, Relationship marketing, Technological innovations, Marketing relationnel, Innovations, BUSINESS & ECONOMICS / Marketing / Research, BUSINESS & ECONOMICS / E-Commerce / Internet Marketing