Research Companion to Language and Country Branding
An edition of Research Companion to Language and Country Branding (2020)
By Irene Theodoropoulou,Johanna Tovar
Publish Date
2020
Publisher
Taylor & Francis Group
Language
eng
Pages
472
Description:
subjects: Sociolinguistics, Group identity, Branding (Marketing), National characteristics, Social aspects, Language and languages, Political aspects, Language and culture, Sociolinguistique, Identité collective, Stratégie de marque, Caractéristiques nationales, Aspect social, Langage et langues, Aspect politique, Langage et culture, Branding, FOREIGN LANGUAGE STUDY / General, LANGUAGE ARTS & DISCIPLINES / Journalism